This week, at the LOMAP Blog, we will be offering daily profiles of prominent speakers presenting at our annual marketing conference. We begin with Ed Walters, CEO of Fastcase. Ed will talk about ‘A Start-Up Marketing Success Story’ during lunch, which will be provided to attendees.

The 2015 ‘Super’ Marketing Conference will be held next week, Thursday, June 4, in Boston, Massachusetts, at MCLE. The event is presented by LOMAP and the American Bar Association’s Law Practice Division. Additional sponsors, including media sponsors and promotional partners, are listed at the event page, where you can also locate a full agenda and registration information.

**If you haven’t yet registered for the conference, select the ‘Conference Sponsor’ option when registering, for a discount attendance rate. New Lawyers get in for half-price.**

If you have any questions or concerns, don’t hesitate to contact us at (857) 383-3250.

. . .

Ed Walters is the CEO and co-founder of Fastcase, a legal research engine featuring as a member benefit of many bar associations and the Massachusetts Social Law Library. Fastcase is one of the world’s largest legal publishers, with over 800,000 subscribers worldwide.

Prior to founding Fastcase, Ed was a practicing lawyer, advising software companies and sports leagues, including the National Football League and the National Hockey League. He also worked in the White House, and is currently an adjunct professor at Georgetown University Law Center, where he teaches the ‘Law of Robots’. For an extensive biography of Ed, visit his Georgetown faculty page.

Having used Fastcase, presented on it and reviewed its support materials to an extensive degree, I must say it is really impressive that Ed and his team at Fastcase have built out the program they have. They are always looking for, and applying, innovate solutions.

Who better to teach you how to launch an effective start-up, than Ed.

. . .

Liner Notes

During the course of this week’s series, I will attempt to uncover a song that best represents the speaker in question.

Here goes . . .

. . . for Ed Walters:

Yoshimi Battles the Pink Robots, Pt. 1’ by the Flaming Lips

(Actually, that was kind of easy.)