rachel@masslomap.org

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So far rachel@masslomap.org has created 55 blog entries.
30September, 2016

Coming Soon! Webinars for Busy Lawyers

Designed to offer more relevance and consume less time, we present: Webinars for Busy Lawyers.

If you spent September waiting for us to announce a new Lunch Hour Legal Marketing webinar, we’re sorry.

But we’re also not sorry. We’ve spent some time evaluating our format, and are excited to provide a shiny new webinar series: Webinars for […]

26September, 2016

Launching a New Law Practice Startup Workshop

We’re working with Starting Out Solo and a few of our favorite locals to host a law practice startup workshop this Friday, September 30th at 1pm.
We’ve been hosting ‘group meetings’ for attorneys considering or just starting their own practices for years. We’ve called them meetings; we’ve called them roundtables. All the while, our law practice […]

16September, 2016

Susan Letterman White is our New Practice Advisor!

We are excited to finally, formally announce that we recently welcomed Susan Letterman White, JD, MS, as our newest Law Practice Advisor!

Before joining LOMAP, Susan led Letterman White Consulting as its founder and Managing Partner and before that she practiced employment law and was the Managing Partner of a law firm. Susan […]

6September, 2016

How to Avoid a Data Breach: Best Practices for the Small Law Firm

We’ll be at Social Law Library on December 8th with practical guidance on data security for small law firms.
If you’re wondering exactly what your small law firm needs to do to protect against threats to your data, this program is for you. Bring your specific security needs, and work with experts who can give you […]

1September, 2016

Announcing SuperMom: A Support Group for Lawyers

SuperMom is a collaboration of Lawyers Concerned for Lawyers + WBA Mothers’ Forum.

Babies don’t care if you’re a lawyer. And unfortunately, some of your clients and all of your deadlines don’t care if you’re a mom.

On the bright side, at some point your kids might develop some appreciation for your profession. Until that happens, simultaneously […]

25August, 2016

The Expertise Effect: How to Grow with a Niche Law Practice

If you want to see more growth, consider transitioning into a niche law practice.

Almost every lawyer wants to command higher rates, attract more clients, and increase his or her profile in the marketplace. However, many are unable to achieve these objectives because they are stuck pursuing ineffective strategies – or no strategy at all. One […]

18August, 2016

New Requirement for Massachusetts Attorneys to Register Online

The BBO’s new requirement for Massachusetts attorneys is effective September 1, 2016.

Register online? This one should be easy to comply with.

After all, as Heidi loves to remind us, the MRPC Amendments that took effect on July 1, 2015, specifically Comment 8 on Rule 1.1: Competence, introduced a new requirement for Massachusetts attorneys to keep up […]

23June, 2016

Soft Launch: Building Out a Niche, the Safe Way [Video]

If you’re considering moving your practice into a niche but have reservations, Jared has a one minute tip that will make your decision easier.

For more information on niche practice development, check out:

-‘The Expertise Effect: How Getting Narrow Can Grow Your Practice’

-‘Rethinking the Practice of Law: Niche Practice Areas’

. . .

Liner Notes

Even though my general view […]

27May, 2016

4 Ways to Use Video Marketing to Attract New Clients and Grow Your Practice [Guest Post]

As you may have heard, our annual marketing conference will be held on June 2-3 at MCLE, Boston.  (Hey, it’s not too late to sign up!)  One of our keynote speakers for the conference is Michael Mogill, president of Crisp Video Group, a national legal video marketing company that produces high-quality and engaging videos for […]

25May, 2016

Super Marketing Conference Previews [Video]

If you’re still on the fence about registering for this year’s Super Marketing Conference, find out why you should. Watch some of our speakers previewing their topics and inviting you to join us for #SuperMarket6! Select the ‘conference sponsor’ rate to get in for half-price when you register.

Check out the YouTube Playlist, or watch them here:

Michael […]