23June, 2016

Soft Launch: Building Out a Niche, the Safe Way [Video]

If you’re considering moving your practice into a niche but have reservations, Jared has a one minute tip that will make your decision easier.

For more information on niche practice development, check out:

-‘The Expertise Effect: How Getting Narrow Can Grow Your Practice’

-‘Rethinking the Practice of Law: Niche Practice Areas’

. . .

Liner Notes

Even though my general view […]

17June, 2016

Got Debt? Student Loan Repayment and Forgiveness Programs for Lawyers [Guest Post]

As you know, it’s not an easy time to graduate from law school. Student debt has reached outrageous sums. Our guest blogger, Andrew Josuweit knows first-hand about student debt, as he watched his own debt rise to $107,000. He decided to do something about it by founding Student Loan Hero, a company that provides easy-to-use […]

10June, 2016

Techno Dabble: How To Build an Informal, Internal Support Network

Sometimes, when you buy software, you don’t just buy software; what may come attached are certain accoutrements, one of which may be a support package, which may be fairly costly in its own right, and oftentimes a continuing expense.  The continued development of cloud products has meant an increase in intuitive applications, which require less […]

27May, 2016

4 Ways to Use Video Marketing to Attract New Clients and Grow Your Practice [Guest Post]

As you may have heard, our annual marketing conference will be held on June 2-3 at MCLE, Boston.  (Hey, it’s not too late to sign up!)  One of our keynote speakers for the conference is Michael Mogill, president of Crisp Video Group, a national legal video marketing company that produces high-quality and engaging videos for […]

25May, 2016

Super Marketing Conference Previews [Video]

If you’re still on the fence about registering for this year’s Super Marketing Conference, find out why you should. Watch some of our speakers previewing their topics and inviting you to join us for #SuperMarket6! Select the ‘conference sponsor’ rate to get in for half-price when you register.

Check out the YouTube Playlist, or watch them here:

Michael […]

19May, 2016

Finders’ Mutation: Getting Discovered Online

Back in the day, you could hide from the internet.  There was a time (like when horseless carriages were in general use) when potential clients would not look for or vet lawyers online — at least not aggressively.  This was a function of a lack of information (just think of how much more stuff is […]

13May, 2016

Privacy Breaches, Cybercrimes and the Practice of Law [Guest Post]

You may have noticed that we write a lot about data security at this blog.  That’s not by accident: lawyers have a seemingly ever-increasing number of professional responsibilities respecting the confidentiality of the client information they maintain; simultaneously, they’re opposed in those efforts by new, and more complex threats related to data breach.  But, that’s […]

6May, 2016

Managing Email Attachments with inMailX: Product from ABA TECHSHOW 2016 [Video]

Charity Anastasio, our counterpart at the Washington State Bar’s LOMAP, found inMailX in the exhibit halls of ABA TECHSHOW 2016. We haven’t tried it yet, but if you deal in high volumes of email attachments, it definitely sounds like a product you might want to look into. Charity will tell you more in the video, […]

29April, 2016

Tips for Lawyers on LinkedIn: Recap from ABA TECHSHOW 2016 [Video]

Yet another product of Heidi’s time in Chicago last month at ABA TECHSHOW 2016: The official experts on LinkedIn for Lawyers shared 5 excellent tips for attorneys to get the most traction possible from LinkedIn, and you can get them all in under 2 minutes! If you have a whole hour, LinkedIn in One Hour for Lawyers is in its 2nd […]

22April, 2016

7 Tactics for Building Strong Passwords [Guest Post]

It’s a basic tenet of personal and professional data security: You need strong passwords, if you want to better secure your private information.  Even as that is a well-known proposition, the most common passwords are easily cracked.  Part of the challenge, especially for businesses, comes in establishing effective password regimes.  The following guest blog post […]