11August, 2017

How to Find the Right Marketing Strategy for Your Law Practice

Marketing and business development begins with an answer to the question: Who are you trying to attract as future clients? It begins with selecting your practice area and niche.

Your answer should infuse every choice you make about your marketing methods and content. Marketing methods include both active and passive means, using the array of […]

1August, 2017

How to Develop and Collaborate with your Networks for a Better Law Practice

There is a very social side to law practice performance. Here’s how you can start developing your networks and your ability to collaborate in them to find new growth for your law practice and career.

The most effective people create and then tap into their large, diversified networks for help when they need it. It’s how they get their […]

1May, 2017

2017 Super Marketing Conference for Solo + Small Firm Lawyers

Find out how to market your solo or small law practice in the most effective ways at the 7th Annual Super Marketing Conference: New England’s premier legal marketing conference returns to Boston on June 22-23.
This year’s conference presents Fearless Marketing for Solo and Small Firm Lawyers, organized by the Massachusetts Law Office Management Assistance Program, Massachusetts […]

10February, 2017

THREE Days Left: Early Bird Discount for ABA TECHSHOW Extended

This year’s conference is offering more tools than ever to help you optimize your lawyering.
Every spring, the ABA Law Practice Division brings lawyers and technology together in Chicago, and we pass along an additional discount to our subscribers. Early Bird Rates have been extended to Monday, February 13th. Register here, using code EP1724.

Every lawyer is a human. […]

26January, 2017

How to Start an Innovative Business Plan for Your Law Practice

You need the essential building blocks to create an innovative law practice.
Once you have your vision statement developed, you’re ready start planning to get there. If you still need to identify your vision of career success, find out how to start in this recent post.

On February 16th, you can find out how to use innovative thinking to help you […]

11January, 2017

Start 2017 with a Plan for Your Career as a Lawyer

To compete as a lawyer, you need a vision defining your future success. And then you plan to reach it.
Career and business plans do not need to be complex and complicated. They serve a simple purpose to mold and nudge you to think, feel, and behave in alignment with your desired and intended future.

The place […]

22December, 2016

5 Tips for Lawyers to Notice More Business Opportunities

If you take these proactive steps to notice more opportunities, you’ll develop better innovation intelligence.
People talk about IQ and emotional intelligence. Now, it’s time to talk about innovation intelligence. Innovation and change begins by locating opportunities for personal, career, or business growth. It’s difficult to innovate and change if you aren’t noticing opportunities. Reality is […]

16November, 2016

4 Steps to Innovate Your Law Practice with Design Thinking

Lawyers are in a competitive market. To enjoy competing, you need to innovate your law practice. To innovate, try this: The IDEA Strategy Model.
As you’ll see, the IDEA Strategy Model leverages design thinking to harness innovation. Our first workshop in our Innovation Series with the Mass Bar offered insights on how to reframe your thought process […]

24October, 2016

Pro Bono Week 2016 Starts on October 23

Pro Bono Week 2016 is here. You know participating will help others; find out how it can help you too.

This is nothing new: Solo and small practice lawyers’ top concern is getting more clients. This makes sense, because it’s essential to your paycheck and marketing classes are not law school’s wheelhouse. (And marketing campaigns take […]

26September, 2016

Launching a New Law Practice Startup Workshop

We’re working with Starting Out Solo and a few of our favorite locals to host a law practice startup workshop this Friday, September 30th at 1pm.
We’ve been hosting ‘group meetings’ for attorneys considering or just starting their own practices for years. We’ve called them meetings; we’ve called them roundtables. All the while, our law practice […]