In this edition of Webinars for Busy Lawyers, Kimberly Rice will show you how to integrate essential marketing practices into your standard operations – in 31 minutes.
In any size law practice, from solo to large, being able to get clients is an essential career skill. How can you practice law and market a law practice at the same time? Make habits out of rainmaking best practices.
If you practice law in a solo or small firm without any marketing support, you can’t rely on traditional campaign strategies and high volumes of associated tasks. But you can adopt a holistic approach to communicating your work. And while bigger firms depend on staff distinctly dedicated to coordinate and outwardly communicate unified messages about the organization’s services and to receive and internally communicate complex messages about the customers’ experiences with those services, you’ll find an advantage in being quicker to adapt to consumer needs.
And if you have marketing support in a firm, your ability to get clients affects your personal career growth.
Watch this webinar to find out which essential routine actions you need to focus on — and how to develop them into intentional communication about your reputation, relationships, and work.
Mass LOMAP runs a Rainmaker Incubator — a Free & Confidential 4-Part Workshop Series, followed by Monthly Meetings. Find out more here.
About the Expert
Kimberly Alford Rice is President/Chief Strategist of KLA Marketing Associates. She’s a nationally renowned keynote speaker and author of Rainmaker Roadmap: A Step-by-Step Guide to Building a Prosperous Business.
Kimberly is the founder of Women in Law Rainmaker Forum. She’s also Editor-in-Chief of ALM’s Marketing the Law Firm and an ALM Market Services Expert. Kimberly is a champion advisor to women lawyers committed to pushing through legal services’ glass ceilings.